Wednesday, December 26, 2007

Band's EP Marketed With a 'Street Fighter' Video Game

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Band's EP Marketed With a 'Street Fighter' Video Game:

"Band's EP Marketed With a 'Street Fighter' Video Game

Neo Filigrante EP gameNormally, I hate getting unsolicited email that doesn't address me directly, and delete it. An email today with the subject line, 'New Release and special fighting Game' caught my attention, so I checked it out.

The band Neo Filigrante apparently created a Street Fighter-ish video game to help promote the release of their new EP release this month. Basically, users play the game, bash thugs over the head with a Yamaha keyboard, then submit their score to potentially win a free EP copy. Awesome interactive marketing idea; kudos."